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Healthcare digital marketing

Healthcare digital marketing that builds visibility in your community and attracts the families and referral sources already searching for the care you provide.

Judged by inquiries, not impressions

Most healthcare marketing reports lead with reach and impressions, because those numbers are easy to make large. They tell you almost nothing about whether the practice grew.

We track the chain the whole way: post, click, call, inquiry, admission. Because we already work inside the revenue cycle, we can tell you whether the patients a campaign brought in were worth the spend.

  • Facebook, Instagram and LinkedIn management
  • Consistent, relevant content posted on a schedule
  • Targeted online campaigns reaching families in your area
  • Google Business Profile kept accurate and active
  • Review generation and reputation monitoring
  • Campaign reporting on inquiries produced, not impressions

A flat monthly fee, month to month

Management is one flat fee. Advertising budget, if you run any, sits on top and goes straight to the platform — we do not mark it up.

Pricing

A flat monthly management fee with no long contract. You keep ownership of your accounts, content and analytics throughout.

What we run

Social media management

Facebook, Instagram and LinkedIn handled end to end — profile setup, posting schedule, community responses and the messages that arrive at 9pm.

Content that gets engagement

Posts written for the people who actually make care decisions: adult children, case managers, discharge planners and referral coordinators.

Targeted campaigns

Paid campaigns aimed at families and individuals in your service area who are actively looking for care right now.

Local search visibility

Google Business Profile kept current with hours, services, photos and posts — the listing most people see before they ever reach your website.

Reputation management

Systematic review requests after positive interactions, monitoring across the sites families read, and responses written without breaching confidentiality.

Reporting

A monthly read on what the spend produced, what we are doing next, and what we would stop doing.

Marketing a practice has rules a shop does not

Healthcare advertising carries obligations that generalist agencies routinely miss. We build campaigns inside them from the start rather than unwinding a problem later.

  • Patient stories and testimonials handled with documented consent
  • No protected health information in ad audiences or tracking pixels
  • Advertising claims kept within professional and platform guidelines
  • Review responses written to avoid confirming anyone is a patient

Marketing questions

What does the monthly fee cover?

Management of your social platforms, a consistent posting schedule, community engagement and the campaign work to reach people in your service area. Any paid advertising budget sits on top and goes directly to the platform — we do not mark it up, and you keep ownership of the ad accounts.

How is this different from a general marketing agency?

We work with healthcare providers daily and understand the constraints: consent for testimonials, protected health information in tracking, and what you cannot claim in an advert. A generalist agency will often build a remarketing audience that quietly creates a compliance problem. We also see the far end of the funnel through our billing work, which means we can tell you whether a campaign brought in patients whose payer mix actually pays.

How quickly will we see results?

Paid campaigns can produce inquiries within days. Organic visibility and local search work on a longer horizon — typically three to six months before rankings move meaningfully. Anyone promising fast organic results is either buying links or guessing, and both cost you later.

Do we have to sign a long contract?

No. Marketing runs month to month, and you own your accounts, analytics and content throughout. If you leave, you take the assets with you.

Find out where your patients are looking

We will review your current social presence and local listings and tell you where the effort is being wasted.